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Samsung begins laptop production at its Greater Noida plant, months after MSI launched in Chennai, as part of India’s Make in India drive, boosting local manufacturing, reducing imports, and creating jobs through innovation and research

Samsung’s Greater Noida facility already produces feature phones, smartphones, wearables, and tablets
 |  Satyaagrah  |  News
Samsung Expands Manufacturing in India: Greater Noida Plant Begins Laptop Production, Following MSI’s Move in Chennai
Samsung Expands Manufacturing in India: Greater Noida Plant Begins Laptop Production, Following MSI’s Move in Chennai

Samsung, the South Korean electronics giant, has officially started producing laptops at its Greater Noida plant in India. This move represents a significant step forward for both the company and the government’s ‘Make in India’ initiative, which is designed to transform the country into a leading global hub for electronics manufacturing. The news was first highlighted in a PTI report.

A source closely linked to the development confirmed the expansion, stating, “Samsung has expanded its manufacturing portfolio. It has started manufacturing laptops in India at its Greater Noida factory. It has plans to start manufacturing more devices in the country.” This statement not only reveals the company’s present step but also signals its larger ambitions for the Indian market.

The Greater Noida factory has been a landmark for Samsung in India since its establishment in 1996. Being one of the earliest global electronics manufacturing facilities in the country, it has long served as a backbone for Samsung’s Indian operations. Until now, the plant has been actively producing feature phones, smartphones, tablets, and wearables. The addition of laptops demonstrates Samsung’s determination to broaden its product portfolio within India and to rely more on local manufacturing instead of imports.

The decision follows an earlier announcement by Samsung Electronics President and Head of Mobile eXperience (MX) Business, TM Roh. Back in January 2024, he had indicated that the company was preparing for laptop production at the Noida facility. Today, that plan is becoming a reality. The factory already has the capacity to manufacture over 120 million smartphone units annually, making it the second-largest mobile manufacturing unit in the world after South Korea. Samsung is also recognized as the second-largest exporter of mobile phones from India, with only Apple holding a higher position.

Union Electronics and IT Minister Ashwini Vaishnaw welcomed the development by underlining Samsung’s contribution to India’s tech growth. He noted, “Samsung continues to expand manufacturing of its advanced technology devices in Bharat, driven by talent and innovation.” Vaishnaw recently held meetings with Samsung Southwest Asia President and CEO JB Park and Corporate Vice President SP Chun, where discussions focused on Samsung’s role in creating new jobs and pushing innovation in India. The company’s local research and development unit, which already employs more than 7,000 engineers, further reinforces its long-term commitment to India’s technology ecosystem.

This expansion comes at a time when the Indian government is actively pushing for higher domestic hardware production. Efforts include tax breaks, financial incentives, and tighter import policies to encourage companies to build locally. In August 2023, the government briefly placed a ban on laptop imports before shifting to a simplified import registration system to boost local production.

Many rival companies, including Acer, HP, Lenovo, and Asus, have chosen to participate in the government’s Production Linked Incentive (PLI) scheme for IT hardware. Samsung, however, has decided not to take part in the scheme. Instead, it has chosen to expand its production independently, showing confidence in its own ability to scale operations in India.

By manufacturing laptops within the country, Samsung is expected to cut down its dependence on imports from plants in China and Vietnam. This could result in lower costs for Indian consumers, especially by saving on import duties. According to Counterpoint Research, Samsung currently holds the second position in India’s smartphone market in terms of both value and volume. It also maintains around 15% of the tablet PC market, based on data from CyberMedia Research. However, in the laptop segment, Samsung is still working to make a stronger mark.

The Greater Noida facility’s laptop line has been designed with an estimated annual production capacity of 60,000 to 70,000 units. This puts Samsung in direct competition with other global manufacturers entering India’s laptop market. Recently, MSI also began producing laptops in Chennai, which shows that major players are moving quickly to set up domestic production in response to India’s changing electronics policies.

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